Seems like a clear case of not biting the hand that feeds you. Censor what offends your paycheck providers, at the expense of relating truthful knowledge.
The biggest problem with most of the false advertisments, is that they are based on subjective opinion. If Joe Manufacturer uses the term "sounds better", there is no action for quantification. It's an opinion, not based on science, but no way to prove in a court of law that something doesn't "sound better" to one individual. Power of suggestion plays a key role in cable sales. People want to think that the extra dough that they are shelling out is worth it. However, they only need to do their own testing, to find out that most of the cable differences reported with subjective terminology, is hype for sales dollars. It appalls me that it's so rampant in the audio industry, millions of dollars wasted every year trying to improve sound systems with more expensive cables, when the reality of it is, once a cable meets the requirement, the rest is overkill.