| Klaus Heyne wrote on Sun, 09 December 2007 02:19 |
Brian,
I challenge that! The law of economics goes something like this:
If I were truly capable of offering the same value for 25% to 50% less than the competition, I would be an absolute fool to sell it for anything less than, let's say, 10% less than the competition, and not pocket the rest.
The rule of thumb: sell my goods for only the amount less than the competition which the buyer can clearly recognize as a draw to come to me instead of the competition.
In the field of microphones, I must say that I never saw a price which did not pretty much reflect the intrinsic/usable value of that mic vis a vis the competition.
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Hi Klaus, whilst i can see the point you are trying to make, i feel that your statement is a little blanketed.
there are other factors that need to be considered such as; Overheads, Concience and distribution.
All busineses work on a model, once everything is costed, you add you standard margin and vuala, you have a sell price. If you do not have huge overheads and distribution then naturally your product is more cost effective and can be sold at a lower price, for instance; my Arabella Microphone is around 1800USD, it now is all australian made, no OEM body etc. You should test one up against a U47 or CM7 even a Wagner if you wish, i am sure that you will be pleasently surprised and realise that price is not a true indication of quality. A New mic is worth whatever the manufacturer say's in the brochure. It is in no way indicative of the quality or sound....
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Topic: Pearlman TM LE (Read 42986 times)