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[bblackwood]

 http://www.forbes.com/2006/09/26/avid-technology-update-cx_r s_0926markets04.html?partner=yahootix

Quote:

Shares of Avid Technology  (nasdaq: AVID -  news  -  people ) fell roughly 14% in Tuesday afternoon trading, after the company, which makes editing products for digital media, said its audio business was struggling during the third quarter. The reason: a sales dip of its Pro Tools HD editing software. In early August, Avid said it would release a version of Pro Tools that is compatible with Apple's new Intel-based Mac Pro. Avid expected a drop off in its older version of Pro Tools, which is based on Apple's G5 Macintosh computers. On Tuesday, however, the company said in a press release that this slackening has had a greater-than-expected effect due to "the significant improvement in the price/performance of the new Intel-based Mac platform." The Intel Mac Pro version of Pro Tools has been available since Sept. 18, but new orders have not sufficiently offset the sales declines of the older product. The company's audio division represented 33% of Avid's revenue in the second quarter. In response to the division's softness, the company said its non-GAAP earnings-per-share results for the third quarter will likely be at the lower end of the 35 cents to 49 cents the company guided in July. Avid shares fell $6.28 to $37.59 in Tuesday afternoon trading. "We believe earning's visibility could be an issue for a number of months," said Randall Scherago, an analyst for First Albany Capital in a Tuesday report. He reiterated a "neutral" rating on Avid shares. The company will announce its third-quarter results on Oct. 26 after the market closes.

[Barry Hufker]

While this is "news," it isn't news.  At Webster University, we've been seeing Avid's problems coming for a couple of years now.  Final Cut Pro is kicking ass.  Avid, which once dominated that field, is on the ropes.

Barry

[rnicklaus]

The question is this.  Is Avid "hurting" or not making their numbers this 1/4?

[Fibes]

rnicklaus wrote on Thu, 28 September 2006 00:57

The question is this.  Is Avid "hurting" or not making their numbers this 1/4?

Now that Apple has gone to a less closed system I wonder if big brother will.

Nah.

Hello my name is Fibes and I have been Pro Tools free for 15 years.

[rnicklaus]

What does it matter if someone is protools free or a protools user?

Like there is a badge of honor for not using protools or for using it.

You either make good sounds or not.

Silly.  IMHO

[studiojimi]

rnicklaus wrote on Thu, 28 September 2006 09:01

What does it matter if someone is protools free or a protools user? Like there is a badge of honor for not using protools or for using it. You either make good sounds or not. Silly.  IMHO

exactly.....i'll say this once again...as i have many times

and i'm coming from a place of 20 years of AE/studio experience daily and 3000 songs produced and at about a grand per song...you can do the math. ....of which maybe 1000 of them on pro tools. .... and  randy nicholas is a mentor and friend even a client so when he speaks i perk up ....

....when people call me they almost always ask if i have pro tools.  

they never ask if i have sonic solutions, logic, performer, acid...none of that....

if i want the job...i have to have the tools...but that's just me...carry on gents.
i know it sound like bragging it isn't..just testimony.
sj
working today.  one day at a time.

[bblackwood]

hey, this wasn't meant to be a PT bash thread, I 'm just surprised to see sales lower than expected. Digi seems pretty business savvy...

[Fibes]

bblackwood wrote on Thu, 28 September 2006 13:32

hey, this wasn't meant to be a PT bash thread, I 'm just surprised to see sales lower than expected. Digi seems pretty business savvy...

And although my quip is true, it was intended in jest, so yes, silly.

I've never been much of a bandwagoneer and my format does all that I require and then some.

We make good sounds and our clients usually ask if we have Pro-Tools (generically mostly, like Coke for cola) but they are calling for US, not the software.

It'll pick up for 'em but in the long haul I see a sea change in proprietary hardware based processing power.

[Annie]

[quote title=Fibes wrote on Thu, 28 September 2006 14:03]

bblackwood wrote on Thu, 28 September 2006 13:32

We make good sounds and our clients usually ask if we have Pro-Tools (generically mostly, like Coke for cola) but they are calling for US, not the software.

karmic debt is expensive.

[compasspnt]

Just a mention of PT is often enough to call out the bashers around here.

JH is 100% on the money though.

We could not have anything else here, with clients coming and going all the time.  NONE of them has ever asked for any other "brand" of recording software (well, except for that one group that used Logic on our PT hardware).

That's in 15 years of having PT around the place.

I'm sure other systems can work just as well for recording good sounds, but Kleenex is Kleenex.

Digidesign always had a bit of trouble financially, when they were on their own.  Seems no different now.  How many can they sell?

So they have to keep "upgrading" all the time, trying to sell all over again to their old clients.

That eventually runs low.

Also, there is less and less need for the external DSP processing (read:  Digi hardware) to run things.  Before too long, CPU power alone will handle (almost) anyone's session.

Apple knows that.

I bet Digi does as well.

[Tidewater]

bblackwood wrote on Thu, 28 September 2006 13:32

hey, this wasn't meant to be a PT bash thread...

You have a baby, then that baby makes it's own way.

PT SUCKS!

You can't tell this thread how to be! You aren't it's real father!

(granted, you are aministoneous... so you could whack me like a bug.. but..)


M
(you won't)

[rnicklaus]

If Digi/Avid is looking to keep selling high end system upgrades over and over, of course they are hosed.

Not unlike once there were enough 2" machines that worked to cover the marketplace.

Or when DAWs killed the DASH format.

You never know what will be next as "the" system the majority gravitates too.

DAWs being affordable, is sure better and cheaper for many small studios than ADATs and DA88's.

I just don't believe, and I may be wrong, that if a change comes it will be Digi goes away and then DP, Logic or Nuendo will become "the" platform.

It may be something we haven't seen or used yet.

There are enough HD3 systems out there to last for many years if Digi stopped tomorrow.  It's not like a small spread like Paris, for instance.

Be open, not closed to your own system was my point.

[Jerry Tubb]

Quote:

The reason: a sales dip of its Pro Tools HD editing software.

Well I've certainly been doing my part to keep Digi afloat for the last 20 years.

Started with Sound Designer ONE back in '86 for sample editing, many, many versions of hardware and software upgrades later, now running PT HD 7.1, and a 002.

Every corporation is gonna have a soft quarter now and then, part of the healthy ebb and flow of doing bizness.

Good eye though Brad, thanks for the report.

JT

[Tomas Danko]

Fibes wrote on Thu, 28 September 2006 14:47

Hello my name is Fibes and I have been Pro Tools free for 15 years.

I do not believe you. You can't have been Pro Tools free for 15 years. Pro Tools free didn't EXIST 15 years ago!

[Tomas Danko]

compasspnt wrote on Thu, 28 September 2006 20:23

Also, there is less and less need for the external DSP processing (read:  Digi hardware) to run things.  Before too long, CPU power alone will handle (almost) anyone's session.

There is something to be said concerning software piracy.

A good dongle will allow the best guys to give you the best sounding algorithms. A bad dongle will allow every single teenager to become a "producah" and EQ his "phat b3atz" with an inferior EQ plugin.

Enter UAD-1 and TC Powercore. Those are some mighty fine dongles/software protection devices. It seems PT has been doing something similar to numerous developers throughout the years.

I do not hesitate to commit to using external DSP processing if it means I can have the best reverberation algorithms in the world while mixing ITB. The additional computing power is a welcome bonus.

The last few years I've started adding the element of "good guys, nice company" into the equation whenever making a purchase. Hence, I would not buy a Waves bundle. I would not buy Oram outboard, and I would probably not have bought Bomb Factory software yesteryar. I wouldn't hesitate buying a David Bock microphone or a TAB Funkenwerk preamp, and buying something from Mercenary would be a feel good experience.

Hence, if such guys choose external DSP processing as part of their piracy protection I do not think twice about it. (Fletcher excluded, we all know his take on Digidesign DSP)