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Author Topic: association of sounds  (Read 697 times)


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association of sounds
« on: May 06, 2005, 09:24:19 am »

the brain is highly sensitive to association.

a smell, or perfume can conjure memories dating back decades, a classic song sung badly and out of tune can evoke memories of the original recording and therefore becomes entertaining.

the record biz has become too dependent on the power of association.

For example there is a flood of disposable music which is taking all of the possible back-catalogue of hits and taking familiar bits of them to loop as a substitute or to give credibility or familiar 'sound' to an arrangement.

When somebody makes a hit with a new sound, it's sound-alikes automatically get a huge increase of attention (temporary most of the times).

this is not like the blues/country/punk type of thing where a common 'community' language is used and interpreted in a personal matter, it is simply a marketing strategy.

there are people who create and people who exploit.
sometimes the creative people get benefits from people who exploit their work.
If the people who exploit the work don't cater to the creation of music at all, and exclude original thought from the process the general quality goes down.

sounds like, looks like, sings like...

aren't the biggest hits are the ones that set up new rules, not rehash old ones?


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Re: association of sounds
« Reply #1 on: May 06, 2005, 10:44:19 pm »

maxdimario wrote on Fri, 06 May 2005 09:24


aren't the biggest hits are the ones that set up new rules, not rehash old ones?

yes but-

for every rule-breaker hailed as a "genius" there are a thousand rule-breakers villified as "weirdos".  

rehashing is safer ...  when you're in the middle of the mainstream you don't have to paddle as hard.

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